Reading Time: 9 minutes In the era of fast fashion and seasonal collections, we strongly believe that wearing something special with its own history is of great value. Today at Staiy we present Shop the Story, a vintage clothing store that can make any fashionista's wardrobe worthy and unique....

Reading Time: 6 minutes Fine gold and hand-made silver jewels meet precious natural gemstones to create magic in Amadeus’ London studio. Keep reading for a little sprinkle of inspiration....

Reading Time: 8 minutes Meet Kmana, an elegant, durable, and timeless accessory brand. Kmana designs luxurious leather travel bags and accessories that are simple yet spectacular. Founded by Bea Sanz Corella & Kiko Tous, Kmana is a passionate family run brand based in Bali and committed to making bags fit to travel the world....

Reading Time: 8 minutes Appareal was founded by Olesya, a trained rocket scientist, who invents garments that are out of this world. Her high-tech designs are for women who want to dress to impress. These statement pieces can be washed effortlessly, left to dry and even better, you don’t need to iron them!...

Reading Time: 7 minutes Hermandia. It could be a brand. It could be a legendary country from Norse mythology. Could it be both? ...

Reading Time: 7 minutes In part three of Le superflu.o x STAIY GIF collaboration, we explore the theme of air and discuss the inspiration behind Marta Monge’s animation - “The Thermostat Guardian”....

Reading Time: 5 minutes Arturo Stories is not your average sock brand - if you want design, quality and sustainability - keep reading. The unique sock brand, with a 100% female lead creative team, designs and produces socks in Italy with high quality and certified cotton from Egypt. ...

Reading Time: 6 minutes Born from a love for wine and a passionate devotion to nature and beauty, IUVA cosmetics is an example of what a circular economy should look like. For some it is agricultural waste, but to IUVA, their precious pomace is an elixir of youth. ...

Reading Time: 10 minutes Vintage shopping is a great way to fill a sustainable wardrobe and create your own unique style. It is more durable than fast fashion brands. If you hunt in the right places you will most definitely find those hidden treasures. Here are 5 tips to shop vintage clothing with fashionista Zoe Leger....

Reading Time: 9 minutes An eye-opening experience within the fast fashion industry led Kerry Wilde to abandon a promising career and stable job at a large company to pursue a more balanced and ethical lifestyle as a ‘personal soul stylist’ and help other women to do the same....

Reading Time: 4 minutes Dana and Ada, the mother daughter duo behind the luxury knitwear brand Sollisti is launching their latest collection for FW 20/21. With a focus on minimalism, sustainability and quality, Staiy is proud to spotlight some of the unique qualities and characteristics of this collection and why it is a brand we believe in....

Reading Time: 7 minutes Designing affordable handmade bags made of organic and biodegradable fibers, the British brand Ellyla is committed to passing the values of cruelty-free and sustainability to future generations....

Reading Time: 9 minutes Our daily life is completely surrounded by plastic: cosmetics, clothing and even food are often made of plastic that is not easy to recycle. But can we imagine our life being completely plastic-free? German blogger Anke Schmidt knows the solution and is ready to share her story with Staiy....

Reading Time: 9 minutes The story of one tree spans three lifetimes thanks to Honey Furniture. The brand that repurposes old wood also gives it a voice, sharing unique stories that accompany each piece thanks to their meticulous research and passion for their craft....

Reading Time: 7 minutes In part two of Le superflu.o x STAIY GIF collaboration we explore the theme of water and discuss the inspiration behind Marta Monge’s animation - “The Tap Police”....

Reading Time: 9 minutes Mother earth, this enormous place we are so lucky to call home, is full of hidden spots and hectic locations to visit. From short trips to full-length journeys, Eleonora Recchi, sustainability professional at Eco-Age, is here to share her secret tips for a guilt-free, hectic tourist, starting from the five must-see destinations....

Reading Time: 5 minutes The bathroom is perhaps the largest source of plastic waste in our homes. This article provides a comprehensive list of effortless and enjoyable zero waste swaps to make your bathroom a planet friendly space....

Reading Time: 6 minutes Eywa is a brand focusing on sustainable and transparent beauty products including soaps, shampoos, creams and skincare. Eywa is bringing new meaning to ethical beauty by ensuring the best vegetable raw materials, guaranteeing traceability, certified quality, and using recyclable packaging....

Reading Time: 7 minutes With her blog La moda, il sabato mattina , “fashion on Saturday morning”, Federica Salto sums up the highlights of the week with pills from the fashion system. Here, she gives an insight on what the new look of the fashion industry is. ...

Reading Time: 7 minutes When talking about the fashion preferences of the younger generation of consumers named Generation Z, two words immediately come to mind: technology and sustainability. Today at Staiy our Fashion Editor, Daria Müller Velasquez, explains why this generation is worth paying attention to....

Reading Time: 9 minutes The Danish recipe for a happy life is based on finding happiness in the little things in our everyday life and taking a break from the stress that is adulting. Hygge concept is not to ignore problems but to face them, finding strength to do so. And what better way to do it than to take care of yourself!...

Reading Time: 5 minutes At Staiy, we are excited to announce our new partner brand Avie. Read this article to find out what the sustainable luxury label has to do with the French language, Jessica Alba and the scandi-lifestyle....

Reading Time: 7 minutes In part one of Le superflu.o x STAIY GIF collaboration we explore the theme of supply chain and discuss the inspiration behind Marta Monge’s animation – ‘The Delivery Detoxer’....

Reading Time: 6 minutes Korean beauty brand Urang has an unusual production policy: manufacturers are asked to listen to beautiful music while they create the natural and organic skincare. Read this article to find out why....

Reading Time: 7 minutes In part six of Le superflu.o x STAIY GIF collaboration we explore the theme of commitment and discuss the inspiration behind Marta Monge’s animation - ‘The Super Spreader’....

Reading Time: 8 minutes Founder of the Italian studio and workshop Studio GISTO, Alessandro Mason takes us through some of his most powerful work on demolition, reinvention and circularity. The founder tackles design with a unique perspective and sees opportunity where many see loss. ...

Reading Time: 5 minutes Kevin and Ronan started N’go Shoes to promote the traditional know-how of Vietnamese craftsmen in a sustainable way. Read more to find out how this social shoe brand actively invests in the community to give the children a better future....

Reading Time: 15 minutes For many people, Christmas is the most wonderful time of the year but the same cannot be said for the environment. The annual holiday results in a 30% increase of waste from food, unwanted gifts and packaging. This year, include mother nature in the festive spirit of giving and caring with our 10 tips for a more sustainable Christmas....

Reading Time: 7 minutes Luxurious, sustainable and sexy…what more could you want? Staiy welcomes Chitè, a brand responsible for the revolution of lingerie. Founded by female designers Federica Tiranti and Chiara Marconi, Chitè are on a mission to create sustainable lingerie that doesn’t compromise on fit nor style. Luxurious, sustainable and sexy…what more could you want? Staiy welcomes Chitè, a brand responsible for the revolution of lingerie. Founded by female designers Federica Tiranti and Chiara Marconi, Chitè are on a mission to create sustainable lingerie that doesn’t compromise on fit nor style....

Reading Time: 11 minutes Ancient Greek philosophers gave shape to ideas that still matter today. But did you know that they can even be applied to fashion? In this article, we dive into the concept of sophrosyne and how it relates to slow fashion, consumerism and Black Fridays....

Reading Time: 7 minutes Italy is known worldwide for its heritage, Renaissance art, delicious food and luxury fashion. Evidently, Italians are good at many things. But what about sustainability? Here, Staiy introduces five eco-friendly luxury brands Made in Italy....

Reading Time: 7 minutes Creating art that evokes hope and joy whilst encouraging recycling is the powerful mission that drives Alexandre Oliveira, a Brazilian-born, Switzerland-based artist....

Reading Time: 5 minutes Sustainable fashion starts with the selection of environmentally friendly raw materials. When it comes to leather goods, ethically-minded consumers are becoming increasingly aware of the not-so-friendly methods behind the creation of such pieces. Today, Staiy introduces one of the most sustainable alternatives to leather - Apple Skin™....

Reading Time: 8 minutes Inspired by nature and driven by sustainability, the Italian high quality knitwear brand, Natyoural, was launched with the aim of providing unique, sophisticated designs that do not compromise the integrity of the production process....

Reading Time: 10 minutes It’s time to get festive and celebrate the holiday season with Staiy! To mark the occasion, the team behind Staiy Edit share their favourite pieces with you, straight from our platform. Let our editors’ selection inspire you to spread the love with our sustainable gifts ideas!...

Reading Time: 4 minutes With apparel beautifully crafted in Amsterdam, Elements of Freedom demonstrates that it takes hard work and meticulous attention to detail to generate incredible collections. Inspired by their native land and city life, their collections are created with beauty and sophistication while keeping the environment in mind....

Reading Time: 6 minutes From his art and its implications in COVID-19, Italian digital and video artist Stefano Cozzi delves into his work and into the greater significance of sustainability. The dichotomy of nature and humanity, and all of life’s paradoxes, form the basis of his philosophy and creative practice....

Reading Time: 7 minutes Born from a purpose to respond to the anxiety evoked by climate change, NGO Force of Nature was founded by Clover Hogan, a climate activist who has dedicated her life to making positive changes since the tender age of eleven....

Reading Time: 6 minutes Exotic, colourful, effortless glamour - KLEED shows us sophisticated loungewear at its best. Take a walk on the wild side and slip into the folds of its all new AW20 collection!...

Reading Time: 6 minutes With more than thirty artists from various creative dimensions, Staiy Atelier opens the portal to its first-ever virtual exhibition on December 21st, 2020, hosted on ArtSteps. Combining creativity and ecology in a unique way, our last big event of the year seeks to spread our values ​​beyond the fashion industry....

Reading Time: 8 minutes United Nations Human Rights champion and founder of the Green Hope Foundation, Kehkashan Basu, speaks to Staiy about challenging the status quo and the importance of stepping out of our comfort zones to make positive changes in the world....

Reading Time: 6 minutes Shoemaking in Italy reflects the highest standard of taste and quality, but is it sustainable? Here, we introduce three sustainable brands Made in Italy that can shed some light on this question....

Reading Time: 9 minutes Through the genesis of powerful and evocative performative storytelling, fashion designer Anita Grey captivates her audiences with her statement pieces. Here, she shares an exclusive look into her revolutionary and positively disruptive apparel, and reveals the truth behind the fashion industry....

Reading Time: 5 minutes That picture-perfect, radiant complexion! Who wouldn’t want that? As we all know, beautiful skin comes both from within and from the products you use. For the latter, Staiy’s got you covered! The launch of Staiy Cosmetics offers simple and sustainable products to help you glow whilst doing your bit for the planet....

Reading Time: 7 minutes From Jessica Pearson in Suits to Alicia Florrick in The Good Wife, TV’s most powerful female characters have taught us how impactful a well-tailored outfit can be. CHERIDA is the epitome of luxury corporate style and shows us exactly how a well-tailored personalised suit can not only make you look strikingly beautiful but also make you feel powerful with a wink of sexiness....

Reading Time: 7 minutes Today, no single life form on Earth is untouched by the effects of human activity. The planet needs people to come together in a stand against climate change. Lucy von Strumer is a change-maker supporting and amplifying the voices of impact makers with promising solutions through her business The Humblebrag and foundation Creatives for Climate. She is an inspiring entrepreneur and thought-leader, and shares with us why we all have the power to change the world....

Reading Time: 7 minutes Spicing up the snacking world with their cricket cracker bites are Small Giants, the sustainable food start-up “making the weird wonderful”! With low emissions and outstanding nutritional value, crickets may very well be the “superfood” of the future......

Reading Time: 10 minutes From the revelation that mountain lovers are often the ones polluting nature, to a friendship that turned into an outdoor-wear revolution — Dr. Anna Beltzung shares everything behind dimpora, her brand born in the picturesque Alps of Switzerland, and a finalist in this year’s Vogue YOOX Challenge....

Reading Time: 8 minutes Joining our Staiy community with the finest and most innovative hemp garments on the market is Italian label, Opera Campi. They create fresh products made by only the finest laboratories in Italian craftsmanship....

Reading Time: 6 minutes In 2014, after years of working between Mumbai and Cape Town, Karen Fleischmann’s modeling experience served as a wake-up call that made her leave the conventional fashion industry behind and embrace social media as a sustainable ambassador....

Reading Time: 7 minutes Travelling photographer Mukul Bathia leads a wander-ous and inspirational life with a unique perception of the world. Camera in hand, his nomadic lifestyle has yielded him the power to share with the world its diverse communities....

Reading Time: 9 minutes Taking plant-based materials one step further is Desserto®, the innovative cactus-based leather alternative. Staiy sat down with founders Adrian and Marte to discuss the sustainability behind their product and their role in the rapidly expanding industry of vegan leather....

Reading Time: 8 minutes Activist and expert in all things fashion, Ruby Veridiano shares valuable insights on finding one’s passion and one’s voice as a woman in today’s society. From her extensive NGO work helping women to becoming a real pioneer in the fashion industry, Ruby is an inspiration for all women....

Reading Time: 6 minutes Your body and the planet - these are the two homes Halation Health help you cherish. The Australian-based company provides natural and sustainable products across wellness, beauty and lifestyle....

Reading Time: 10 minutes Being more responsible as consumers, protecting our bodies and our clothes, and safeguarding the future of the planet is really simple and can be achieved with small daily actions. ...

Reading Time: 6 minutes Exactly twenty-one years ago, the United Nations Assembly declared November 25th as the International Day for the Elimination of Violence Against Women. The day was chosen as a tribute to the Mirabal sisters, Dominican activists who were murdered in their home country under Rafael Trujillo's dictatorship in the '60s....

Reading Time: 11 minutes A decade ago, Kirsten Kjaer Weis followed her heart and took a chance in making her mark in the cut throat makeup industry. After launching just three products, she caught the eyes of the world with her modern luxe natural cosmetic brand Kjaer Weis....

Reading Time: 9 minutes Despite having worked with established high-end labels like Simone Rocha and JW Anderson, emerging designer Clare Payne set her eyes on realising her own slow fashion brand. With Marina Hoyer, she talks about leather as her choice material and why everything she creates is hand-crafted and made-to-order. ...

Reading Time: 7 minutes Devout optimist Zane Valujeva believes in a society beyond consumerism. As a brand strategist and sustainability consultant, Zane works to support and create impact-driven business models and initiate change in individual behaviours through her work with B Corp and her own endeavours....

Reading Time: 9 minutes During a warm italian sunset, Vittoria Tomassini, founder of the Optimistic Apple radiates positivity as she opens up about her passion, hobbies and tips on how to transform your daily life from a basic, everyday routine to a fulfilling, self-enriching experience....

Reading Time: 8 minutes Earlier this fall, our Staiy editor, Daria Müller Velasquez, had the chance to talk with Bianca Ferri Marini, a young fashion designer from Italy who believes that sustainability is the path leading the next generation to a better future. ...

Reading Time: 8 minutes Most textile waste is either burned or dumped into landfills. See how Kleiderly is saving it from a perilous fate and converting it into plastic coat hangers!...

Reading Time: 9 minutes At Staiy this week, we are continuing our brand spotlighting with the Berlin-based jewelry brand, Milanova Studio. Mila Wielusinska, the designer, talks to us about the inspiration behind the brand name and plunges into the topics of sustainability, astronomical events and the female traits that influence her pieces....

Reading Time: 8 minutes The Black-Lives-Matter movement is present everywhere, bloggers and influencers speak out against discrimination, and more and more designers showcase their collections on diverse models — have we abolished racism? Not yet. In an interview with Staiy, blogger Breeanna Mendiola discloses how racism is still alive in the industry of (sustainable) fashion....

Reading Time: 6 minutes Staiy is excited to welcome Stephanie Mackenzie as one of the newest artists to join STAIY ATELIER. Through music and movement, Canadian-born, Paris-based artist connects to her subconscious mind to create her vibrant and expressive art....

Reading Time: 5 minutes Creating premium quality vegan shoes, NAE’s philosophy is rooted in No Animal Exploitation with a focus on using all-natural and eco-conscious materials. This ethical Portuguese brand designs its shoes with ultimate style and comfort in mind....

Reading Time: 7 minutes We often link sustainability with plant-based materials but can cotton be considered as the most sustainable textile alternative? Not quite......

Reading Time: 6 minutes Luxurious, timeless and sustainable - introducing Christina Leonor’s exquisite ethical lingerie range. Swedish designer Christina Ellinor Lindstrom has created responsibly sourced intimates with the aim of giving back to her community. ...

Reading Time: 5 minutes The world has been going through an environmental crisis for decades, but we are reaching a tipping point. ClimatePartner is supporting companies and consumers in identifying their carbon emission drivers and how to offset them - a critical step towards fighting climate change....

Reading Time: 6 minutes With International Men’s Day approaching, it is important that we all address the elephant in the room... You can be masculine without being toxic! In this article, we begin to unpick the stitches of this stigmatization, explaining how important it is to ignore stereotypes and to realise that men are in fact human and have feelings just like women. ...

Reading Time: 6 minutes Self-care and Zoom calls have become the norm in this period of quarantine, leaving more of us searching for high quality, affordable luxury products. Coming all the way from Australia, ‘Halo Is The New Black’ offers a solution in the form of its simple and organic beauty range....

Reading Time: 6 minutes At Staiy, we believe that sustainability must be achieved through a holistic approach, and this includes aesthetic expression. Our first virtual exhibition seeks to combine several objectives clearly aligned with our values ​​and our mission as a company: educating our community, addressing environmental challenges, and promoting sustainable artists. Welcome to Staiy Atelier....

Reading Time: 9 minutes Have you ever wondered how much freshwater it takes to make your clothes? Most companies use huge volumes of water in the production of natural and synthetic fabrics. But not SaltyCo, the first ever company to grow salt-tolerant plants for producing its textile fibers....

Reading Time: 6 minutes Parent company NEFFA and its founder Aniela Hoitink have developed a technology that uses fungi to create beautiful and intriguing high fashion pieces. Harnessing the planet’s elements and the power of scientific innovation, Aniela is driving meaningful change in the sustainability arena....

Reading Time: 9 minutes Olivia Sprinkel and Diana Rose come from different backgrounds and life experiences. What they share is their job position: the role of sustainability consultant. Together with Staiy, Olivia and Diana share their insights and challenges of the role....

Reading Time: 9 minutes There is substantial evidence highlighting the negative impact of the textile industry on water supplies and conservation. With extensive production chains, the fashion industry is the third largest consumer of water globally. At Staiy, our partner brands are committed to altering this reality and offer quality insights as to how water can be better conserved and safeguarded through innovative thinking....

Reading Time: 8 minutes Good jeans with good genes? Staiy had the opportunity to discuss the ins and outs of Haelixa’s revolutionary fashion DNA marker. Enabling brands to trace their products along their supply chains, this technology supports each brand’s standards of sustainability and proves authenticity from farm to retail. ...

Reading Time: 11 minutes From recycled fish nets and banana plants to ancient Mayan craftsmanship, these fashion brands are forging the path to conscious production in the industry. Staiy has assembled a selection of its partner brands that performed highest when tested against our rigorous sustainability criteria. Read on for a flavour of these wardrobe heroes… ...

Reading Time: 9 minutes At the forefront of discussions on all things sustainable, green queen Amruta Kshemkalyani is raising a tribe on conscious followers. Using her sustainability platform, Amruta shares her wisdom to educate society on sustainable practices, at work and at home....

Reading Time: 9 minutes Did you miss our first ever webinar? Worry not! Here, we share with you a glimpse into our event where we had a blast re-discovering the value of stakeholder engagement and learning how technology can promote conscious consumption, among other profound lessons in sustainability. Read on for our top five takeaways!...

Reading Time: 7 minutes Ecological artist, educator, and curator, Carmen Bouyer, shares with Staiy editor, Daria Müller Velasquez, her dedication to building poetic, ecocentric collaborative experiences in cities. Read on to unearth her analysis of how urbanized societies can better harmonize with nature....

Reading Time: 9 minutes Kindness is a virtue and has the power to accomplish good in times of struggle. As the world prepares for a second wave of the Coronavirus, we should allow kindness to serve as our true north, guiding us through the stormy seas that lie ahead....

Reading Time: 7 minutes Spanish fashion brand, CANUSSA, releases its newest campaign, ‘connect’, telling the story of a cosmopolitan woman and her need to connect to nature. ‘connect’ highlights the role of their products in reconnecting consumers to mother earth, as one of the most important self-care practices we can do each day....

Reading Time: 7 minutes The ocean is in crisis. And so is our society. Italian fashion designer, Pasquale Lauriola, is tackling the exigent global issues of plastic pollution and constraining gender labels head on with his innovative and research-driven collection of bomber jackets....

Reading Time: 6 minutes Sparking joy and confidence in its consumers, The Wearness is an e-commerce platform for guilt-free, luxury apparel. Founded by women, the brand is proudly committed to promoting ethical and sustainable fashion. In conversation with Julia Zirpel, the founder of The Wearness, Staiy had the chance to live through her journey and learn the story behind the brand’s vision and mission....

Reading Time: 9 minutes Recif, an eco clothing brand, and its founder, Constant Muller-Bronn, sat down with Staiy to discuss the hard work, dedication, and challenges that come with a sustainable clothing company. In a major effort to restore coral reefs, stimulate local economies, and produce quality clothing, Constant discusses in great depth what it is like to do things right even if it doesn’t happen the first time....

Reading Time: 9 minutes Wooden furnishings are an integral part of most homes. The question is, can they be traced back to a sustainable source? Yes, yes they can....

Reading Time: 10 minutes Aesthetics, ancient sculptures, electronic music, fashion. What ties these words together? Earlier this fall, our Staiy editor, Daria Müller Velasquez, had the opportunity to (digitally) meet with one of the most up and coming collage artists, Maxime Besnard, and talk about the inspiration behind his work, issues of sustainability and ancient civilizations....

Reading Time: 9 minutes Sustainable activewear brand, ActandBe, was born from a desire to slow things down - slowing down the mind, slowing down the body, and slowing down our currently accelerating rate of harm done to the planet....

Reading Time: 4 minutes Fortunale delivers in every aspect of their brand. They design and create quality wool products with the intention of “creating the best natural sweater in the world”. Founded on the principles of circular fashion, this brand aims to change the status quo within fashion by producing products that are kind to the planet, from inception to creation....

Reading Time: 15 minutes From winning the prestigious Redress Design Award to launching his own collection with The R Collective x Levi’s — Jesse Lee is seeing success after success. The young designer talks to Staiy about the inspiration behind ‘Denim Reimagined’, explains the concept of working backwards and shares with us why upcycling, to him, means preserving his family heritage....

Reading Time: 14 minutes Unattainable ideals and the resulting corruption of one’s body image are no scarcity in today’s fashion industry. From fashion addict to fashion advocate, New York-based eco-fashion designer, artist, environmental activist and life coach, Isabel Varela, takes us on her journey from self-hate to self-love....

Reading Time: 8 minutes Sweater weather is here and the new collection by IAIOS has just landed on staiy.com. Discover this season’s must haves and get ready to cosy up with these new outfits....

Reading Time: 8 minutes Everything they do and believe in is based on challenging the current system. Staiy had the chance to talk with Rethink Rebels, a sustainable fashion consultancy that is driving the world’s transition to circular fashion....

Reading Time: 6 minutes Brazil eco fashion week - the space to be illuminated by apparel and words of wisdom. This year’s virtual event aims to inform and inspire eco-conscious fashionistas through its array of activities, from fashion catwalks to roundtables, seeking solutions for circularity in fashion....

Reading Time: 7 minutes Sustainability is a concept that can be seen and experienced through many different lenses, whether it be through the eyes of a designer, manufacturer, student or artist. Staiy is on a mission to explore all of these perspectives and last week had the opportunity to pick the brains of Italian artist Lisa Borgiani. Through the exploration of her installations and photographic journeys, we not only discovered how artists can create new life, but how they give people a voice and the vital role this plays in the context of sustainability. ...

Reading Time: 10 minutes Shaping her world with asphalt and cement, Palestinian multidisciplinary artist Nissreen Najjar portrays the reality of her people and uses geographical maps to trace the problems they face. Interviewing with Staiy, she talks to José M. Sainz-Maza about creativity, identity and the role of art as an instrument for analysis and reflection....

Reading Time: 9 minutes Need inspiration for sustainable fashion? Want to know what comes next for the sustainable fashion industry? You've asked for it, and now you have it, delivered to by a textile designer and sustainable fashion consultant, Silvia!...

Reading Time: 6 minutes Conscious consumption and sustainable production are inextricably connected. We consumers play a far greater role than we think: our preferences and desires fundamentally influence what is produced and how it is produced. Leily Iranpour offers consumers the opportunity to be conscious buyers: Know It is the online platform providing a trustworthy reference for a range of products. With Staiy Edit, Leily discusses the development of the project and the launch of the website....

Reading Time: 12 minutes When you think of the words ‘worn again’, what comes to mind? Upcycling, recycling, donating, or maybe just the clothes in your closet? The term ‘worn again’ has adopted an entirely new definition thanks to the sustainable technology company, Worn Again Technologies. Staiy had the opportunity to talk with the brand about their mission to eradicate textile waste and to live in a world where resources are kept in constant circulation....

Reading Time: 6 minutes In the spirit of conscious consumption, pioneering footwear fashion label, Melissa, has released its latest model - the Melissa Flox M. Using its latest innovations in sustainability, Melissa has created a shoe that is 100% recycled and 100% recyclable!...

Reading Time: 11 minutes The steady growth of the green beauty market is a positive development, but at the same time, it has brought about practices of greenwashing, leading to confusion among consumers....

Reading Time: 10 minutes The International Day of Rural Women brings to light an abundance of important issues such as economic empowerment, equality and climate change. Staiy delves deeper into the importance and implications of the international holiday and how their mission aligns with partner SO JUST SHOP....

Reading Time: 8 minutes What do you think would happen if you were kissed right here, right now? A kiss so smooth and playful it toys with your mind, brightens your day and maybe even your future... A new, sustainable collection of Troo 'Kisses' has just dropped, and Staiy invites you to take a sneak peek!...

Reading Time: 13 minutes Andrea Batilla is a writer, a creative strategist and a fashion expert. His unfiltered and irreverent opinions made him quickly famous on the gram. Staiy had the chance to chat with him and get his point of view on some hot topics, such as digital communication and eco-activism in the luxury fashion industry. Curious? Read below!...

Reading Time: 8 minutes Committed to sustainability and the struggles of the queer community, Barcelonian designer Guillem Turro talks to us about the beginning of his career, his current projects, and the importance of combining strong values and design....

Reading Time: 8 minutes Today, Casa Congo, a conservation school that is positively impacting the lives of hundreds of Nicaraguans as well as the natural ecosystem, shares with Staiy its principles on sustainable development. ...

Reading Time: 8 minutes A versatile artist who discovered his passion by chance, Sardinian painter Giorgio Casu ("Jorghe") talks about street art, his past and his love for traveling in this interview for Staiy Edit....

Reading Time: 8 minutes Heritage and savoir faire à-la-française are the secret ingredients of the most exclusive laboratory of Paris where science and innovation meet fashion: Clinique Vestimentaire....

Reading Time: 9 minutes Canussa is proof that fashion can be long-lasting, practical and beautiful, without imposing harm to the planet, people, and animals in the creation of sophisticated pieces....

Reading Time: 10 minutes Olga Mitterfellner is a lecturer in ‘Fashion Marketing and Sustainability’ at the London College of Fashion. With vast experience in the industry, Olga has recently published ‘Fashion Marketing and Communication: Theory and Practice Across the Fashion Industry’ (Routledge, 2019) where fashion marketing, communication tactics and advertising schemes are discussed from historical and ethical standpoints for the first time. This article introduces the main themes touched upon in our interview with Olga in relation to her book. In Olga’s eyes, educating the new generation of fashion designers from an ethical perspective required a new literary source....

Reading Time: 12 minutes Many of us have unique stylistic approaches toward living sustainably. These approaches are often shaped by our experiences, interests, style, culture and circumstances. what we often do not realise however, is how living sustainably can actually revolutionise and enhance our quality of life....

Reading Time: 7 minutes Living only with what you need. here we present a guide to living a more minimalist lifestyle and explore how it can empower us. Begin your change....

Reading Time: 4 minutes Hoya Kerry is an activewear brand inspired by the love and beauty found in the activity of our daily lives. Their mission is to give back to the community while promoting their green initiatives. The founders, Elaine and Eleonora, share their story of commitment, love, and philanthropy....

Reading Time: 5 minutes Pooja Kaul is a young entrepreneur from India, and the founder of Organiko; who produces naturally sourced soaps made from donkey's milk. Pooja's journey goes beyond the production of these soaps, as she strives to educate society on donkeys and how their owners can make a more sustainable living with them....

Reading Time: 7 minutes Who Cares!? Chronicles is the online platform where great csr practices are shared, discussed and promoted. The goal is one: to switch the csr dynamics towards an emotion, caring. while this may sound odd, to Nora Gherbi, founder of Who Cares!? there is nothing more necessary and sustainable for today’s businesses and executives than to learn how to bring care and empathy into their worlds. ...

Reading Time: 8 minutes Staiy participated on September 14 in the first edition of the sustainable innovation fashion week in Rome, an event that seeks to address the necessary changes towards sustainability in the Italian fashion industry and support those startups who want to adopt greener production models....

Reading Time: 7 minutes Tnin shoes is a Brazilian brand producing 100% sustainable shoes for kids. "Sustainable from the start", Tnin Shoes champions transparent sustainability and founders Juliana Lawson and Darren Enthoven wish to promote this concept into the wider world. Thanks to continuous and meticulous research on materials, Tnin Shoes presents a valid example of creativity and engagement, combined with a greater educational intent....

Reading Time: 11 minutes A brand with a simple and thoughtful approach, Francis Stories believes their "specialty" is not represented through how their products look, but more on the way how they are created. Here, we invite you to discover more about Francis Stories and their new collection....

Reading Time: 9 minutes South African entrepreneur Grethe Vermaak, committed to animal welfare and sustainable business practices, explains the story behind her brand, Bark to José María Sainz-Maza. In an interview highlighting the importance of stray dog adoption, she talks about her current projects and her plans for the future....

Reading Time: 6 minutes The revival and reinvention of fashion eras is a great way to see how fashion has evolved through the decades and how they are being translated today. For men, the fashion space is seeing a major shift towards 70’s trends across the board. 70’s fashion is multi-faceted and the styles and trends of the iconic decade are making waves in a big way in contemporary designs. ...

Reading Time: 20 minutes In the light of the International Day of Awareness of Food Loss and Waste, we take you on a journey to learn more about how our food system works and the impacts the pandemic has had on our food supply chain....

Reading Time: 7 minutes YEE. Uniting environmental youth non-profit organisations, to raise awareness on environmental issues and to empower the youth of today, for a better tomorrow. ...

Reading Time: 23 minutes Handmade charm alert! Not another merely zero-waste brand, but is it negative waste. The founder Valentina probes into the meaning of slowing down our lives and the wheels of mass manufacturing, a birthplace of what society considers as "waste"....

Reading Time: 8 minutes Trendy, with an innovative approach: the new button-down shirt collection by Phyne has arrived! Without a doubt, the collection is an absolute ‘must have’ for those who appreciate simplicity and comfort. ...

Reading Time: 9 minutes Sam Dougados transformed the Beach into his personal office, And the world into its subsidiaries. Can Art make us gain consciousness of the beauty that surrounds us? Learn about his zero impact art policy and dive into his artistic mind....

Reading Time: 20 minutes With radical transparency, the environment and social impact, Trace Collective shows the fashion industry what the future of sustainability in every part of the supply chain looks like. The co-founder shares why, how and everything else you need to know!...

Reading Time: 10 minutes Sustainable clothing made in Europe, with a subtle touch of Japanese minimalism is how Ana Segurado proposes we form our wardrobe essentials. This young designer and entrepreneur shows us why Portugal is becoming a point of reference in European ethical fashion....

Reading Time: 7 minutes The absence of power forces people to rely on unsafe, environmentally unfriendly and expensive sources of light in uganda. Omushana, on each purchase of its eco-friendly clothing, provides a lantern to a ugandan household. it is also working towards distributing lanterns to other communities in need....

Reading Time: 7 minutes Do you know how your favourite nail polish is made, or its impact on the environment or your health? Here we talk to LebWorld founder, Manuela about their shocking findings, as well as how LebWorld products are changing the game....

Reading Time: 9 minutes Eco for life is a sustainable alternative to plastic that biodegrades and composts naturally, causes no harm to the environment when produced, and does not emit toxic fumes when incinerated. The use of this substitute, made from fermented plant starch, is becoming increasingly popular and here we discuss its implications....

Reading Time: 14 minutes SpiltMilk is a New York based eyewear brand, where each pair is adjustable, fitting every face like a glove, inspiring individuality and self-confidence. We sat with the founder, Judge Khanna, to explore the intersection of fashion and culture...

Reading Time: 11 minutes Our Coasts are littered with garbage and continuously threatened by catastrophic pollutive events, such as oil spills. Making a change is largely up to ourselves, and initiatives such as the international coastal cleanup and World Cleanup Day inspire us and show us a greater way forward....

Reading Time: 12 minutes DEYI Living takes an alternate approach to innovativing exciting styles; by taking inspiration from ancient China. ...

Reading Time: 15 minutes Let us guide your relationship rediscovery with material possessions through the lens of Japanese tradition, Mottainai. Exploring businesses with values of repurposing & innovations at heart, we explore ways to make society less wasteful....

Reading Time: 16 minutes Art is the eye of the beholder, and Francesca Busca is hands off an unconventional observer. We had a chat with her to understand more on how upcycling can create masterpieces....

Reading Time: 11 minutes Olivocracy is known for delivering authentic Italian products that resonate with tradition, knowledge and innovation, while preserving small, local economic activities and respecting the natural environment and cultural integrity through its production....

Reading Time: 10 minutes When dreaming of traveling the world, we often accept there is some serious flying involved. but what if we could be more eco-friendly and reduce our carbon footprint while enjoying the journey? take these easy steps, inspired by french blogger iznowgood....

Reading Time: 11 minutes Founded in 2015 by selina donald, the bulb’s mission is to bring a sustainable approach to all types of events. a business of the future, here we discover more about the bulb’s birth and journey. ...

Reading Time: 16 minutes Etisha Collective is a Berlin based sustainable brand offering luxury towels that marry an ancient weaving technique to modern design. together with the founder, we explore the intersection of sustainability and the idea of “responsibly luxurious”...

Reading Time: 8 minutes Born as a utility among the agricultural substratum of Italy, the Coffa is the iconic basket of Sicilian rural heritage, traditionally used to carry earth or ocean products by farmers and fishermen. Easy to remember are famous illustrations of Coffa variations filled with all types of goods, saddled on mules, facilitating transportation between ports and cities on mountain tops, where exhausted labour workers were required to shift heavyweight after a long day of work....

Reading Time: 9 minutes We get it. Sunscreen can arguably be the least fun step of a skincare routine and the most forgettable. The packaging isn’t glamorous, and the label doesn’t promise an instant magical solution to acne, aging, wrinkles, or dehydration. Interestingly, sunscreen may be the one product that can truthfully address all of these issues. ...

Reading Time: 10 minutes Dieting has become a consistent trend since understanding the key importance of nutrition. For weight loss, muscle gain, or specific conditions; will dieting for the planet be next?...

Reading Time: 11 minutes Quality clothing produced in a sustainable way lasts longer, has less impact on the environment and also feels more pleasant on your body. Here we bring you information for reflection in this regard as well as some brands to start curating a more ethical wardrobe....

Reading Time: 6 minutes From the army to Audrey Hepburn in Breakfast at Tiffany's, the trench coat has been the talk of a century. With its unique versatility, the trench remains one of the most loved fashion pieces, allowing people of all styles to play with it....

Reading Time: 10 minutes In recognition of the detrimental environmental and social impacts of modern day industrial processes, professionals from across the board are coming together to create and produce alternative materials and processes that promote circular economy design. Here we take a brief look at revolutionary developments in the textile world....

Reading Time: 9 minutes Innovation begins with a creative idea and the courage to take risks. Phyne is breaking the status quo and making serious change with their new technologies and inspiring collections. "We are doing the opposite of green washing. We want to first and foremost make a difference."...

Reading Time: 10 minutes Taking his first picture when he was seventeen, Jimmy explains that his journey as a photographer started out by connecting and interacting with all kinds of people with no preconceived judgments....

Reading Time: 11 minutes Darshna is a woman who conveys calm and good vibes, even from thousands of kilometers away and through the screen of my Mac....

Reading Time: 10 minutes Organised by the Stockholm International Water Institute (SIWI) since 1991, World Water Week takes place annually in Stockholm, attracting people from all around the globe....

Reading Time: 8 minutes It all started as an unpretentious initiative to give back and it later became a way to help cultural reconstruction and safeguarding of cultural heritage. Meet the young Italian innovators regenerating art....

Reading Time: 13 minutes Summertime calls for style and minimalism. Discover the unlayered, few essential swimsuits that are the key perfect accessories to work on your tan lines with vanilla sand. ...

Reading Time: 6 minutes Vitamin C’s powerful benefits are generally well known, and continue to grow as the craze across the beauty industry over recent years. The benefits this precious nutrient can bring to our skin are tangible and immediate. In this article, we introduce to you the best ally for your daily glow and suggest some trending products....

Reading Time: 9 minutes Sustainability starts at home. Medley Home & Living is known for delivering premium products that exude brilliance, consciousness, and innovation. Half of the co-founding brothers, Travis, shares how important sustainability is in the lifestyle space and how using natural light can create ambience and peace in your personal space. ...

Reading Time: 13 minutes Prints? In summer? Groundbreaking. We all know the famous movie line. And we all know it's true. Summer is the time to put away your chunky dark knits and play with the inspiration of summer. For some, prints can be an easy and go-to way to showcase your summer wardrobe but for some who have a more minimalistic style, it can be quite challenging. ...

Reading Time: 11 minutes The inspirational story of a cinematographer’s extraordinary life. From Antarctica to the Bering Strait, Sylvestre Campe is an adventurer who traveled to more than a 100 countries, bringing a camera to his most extreme adventures....

Reading Time: 9 minutes With its line of natural skincare cosmetics, Eywa brings to Europe the very essence of africa. Luca Malaspina, Eywa's founder, takes us on a travel around the world of the brand. ...

Reading Time: 10 minutes From the Japanese “shinrin-yoku” to the thermal baths of imperial Rome, the different elements of nature have always played a fundamental role in the development of people's physical and mental well-being. Contact with relaxing, natural environments is beneficial for muscle ailments and also to relieve stress and make you feel happier and more alive....

Reading Time: 10 minutes Founded in Italy with an aspiration to promote global change, the non-profit, Genova-based organization tripinyourshoes invites us to rediscover the value of local culture and make our trips delicious and 100% sustainable. Its co-founder pietro ienca talks to José M. Sainz-maza in this article about his love for gastronomy, the value of traditions and natural landscapes, and how he came up with the idea of ​​launching a company that promotes slow travel in the days of instagram....

Reading Time: 12 minutes Not all the amazing places that can be visited in the world will be there forever. Global warming, wear of materials and other causes will soon make it impossible to enjoy some of the most beautiful corners of the planet. We have listed some of them, and then you can decide if you want to visit them before they disappear. It is ultimately your decision....

Reading Time: 10 minutes This series sets out to catch a glimpse of what really happens behind the scenes of the fashion industry. This article takes a brief look at the social and environmental problems created throughout each life cycle stage of apparel production and beyond. In light of the highlighted issues, five easily implementable and highly impactful actions are suggested to shift the current trajectory of the fashion industry....

Reading Time: 14 minutes The linear model of the mainstream fashion industry has led to a number of social, environmental and economic issues globally. Waste accumulation in particular has drastically increased due to the industry's adaption of fast fashion. This article takes a step back, looking to nature for inspiration on how to combat these issues through zero waste practices. Furthermore, five pioneering designers who have set out to address these issues in their work will be presented to highlight the many ways zero waste has been adapted in fashion....

Reading Time: 11 minutes It’s World Free Meat Week from 15-to 21 June 2020, and advocates all over the world are speaking out to raise awareness and on what it means to eat sustainably and the impact of nutritional choices on the environment. Staiy had the chance to interview YouTube Chef Wil Yeung to discover how to step up your vegan plate game by adding a chic twist to it....

Reading Time: 10 minutes Music is often considered a human creation, but it originates from much older animal behavior. In nature, everything reacts to sounds, from animals and plants to rock and metal. Perhaps the pleasure we experience listening to our favorite melody has to do with our most primitive instincts much more than we imagine....

Reading Time: 7 minutes The story and benefits behind Kefir, an ingredient that is easy to produce. Made with grains of bacteria and yeast that ferment water or milk, turning into a beverage that can be used in multiple recipes and here are a few tips for you....

Reading Time: 9 minutes A talk with the founders of Project Indigo, the Zurich based electronic music label supporting the movement for rainforest conservation....

Reading Time: 8 minutes The story of how three superstars, in the music industry, supported the LGBTQ+ movement in different ways. Madonna, Freddie Mercury and David Bowie used their voice and fame to make a difference for this community, as barrier breakers. By knowing their influence on this movement you can be inspired to do your own part....

Reading Time: 13 minutes Inspiration, considered for centuries a divine gift, is a transcendental fact that emerges from places far from human consciousness. Artists are the people capable of using that moment of extreme lucidity to create elements that are beautiful to us and convey emotions and complex ideas in an aesthetically pleasant way....

Reading Time: 9 minutes Waste has become a staple of mainstream fashion. In light of challenging the fashion industry’s destructive ways, we explore tips, tricks and stylish techniques that not only enhance the lifespan of your clothing and accessories, but allows you to redefine your personal style while saving money and the planet....

Reading Time: 10 minutes The voices of fashion are speaking out with an effective call-to-action redesigning the fashion calendar and asking for a slowdown of the overall industry....

Reading Time: 9 minutes Walking down the streets of Milan, among the fashion windows and the business offices Potafiori, a little green spot full of plants and flowers is the perfect place for a sensorial experience....

Reading Time: 10 minutes The intersection between sustainability and fashion. Simple ways to implement sustainable practices by updating essential wardrobe items. How to take these items to create a versatile and sophisticated look....