The woman behind Mademoiselle Kelapa encourages young people to pursue their dreams of starting their own label, whether in the natural cosmetics industry or otherwise. The process is never the same, so there is no blueprint of how to start your own successful business, but Pignault insists that you learn and grow from your mistakes: “Don’t be scared, follow your heart, intuition, always be careful, but don’t fear failure because there is always learning that comes out of any experience.” She does, however, advise people to identify what it is they are truly passionate about and then to research all the available information on the topic. You should be fully informed and prepared when you begin your entrepreneurial journey. Lastly, do not start a business for the profit, start it for the passion. The world needs “to stop running after profit but instead needs to choose to make good products with good people and respect workers [and the environment].