The designer however admits that her biggest challenge involved sales and adapting to a consuming and consumed society, drawn in technology and social media, which she does not always relate to. Her advice for anyone is, “if you have an idea that you truly believe in, make it happen.”
When asked about her own definition of sustainability, she replies “making a significant change to reduce the harmful effects we have produced on both the planet and industry workers.” As she so delightfully reminds us, there are indeed many options today for the consumer to make the right choice in regards to the environment and human welfare. At the end, you can always choose to do the right thing and live sustainably. The designer herself started thrift shopping at the age of 15, and thus developed a deep appreciation for the idea that fashion pieces, just as humans, deserve a second chance.
“Fast fashion is sad”, Amanda states. Well, isn’t she fundamentally right? Isn’t it sad that humanity has got to the point of causing that much pain and damage, to itself and to its home? What is more overwhelming is that it has been that way for so long that it became the normality, thus ignoring its toxicity, as the designer reflects. It is therefore our duty to start asking ourselves the right questions when buying a garment, such as where it was made, how it was made or who made it.