“Time, not money, is the most powerful resource we have. And although time is running out, we can still use it wisely”., This is the belief of Leaders for Climate Action (LFCA), which we at Staiy support as well. That is why we have joined the Time for Climate Action (TFCA) campaign for Earth Day 2021. The LFCA is a non-profit organization based in Berlin with the aim of making “a significant, measurable contribution to climate protection”.
The TFCA aims “to make climate action easier for individuals” during the week of Earth Day 2021, April 19-25, and hopes “to reach over 50 million people”. Each pledged company partakes in various efforts, from sharing the page with their supporters to creating educational material, the contributions are abundant. The LFCA writes that the campaign’s impact comes from three directions. The immediate impacts for the page, the array of sustainable products offered by the participating companies, and the actions the companies take within their own structures with the secondary hope of inspiring others to join the movement.